Brick makes for "shapely" Broadway building in Tribeca

How do you design a modern high rise residential building to fit into a traditional, old world neighborhood? You put the versatility of brick in the hands of skilled architects and designers, that’s how.

ODA New York was faced with that challenge at 371 Broadway in Manhattan’s historic Tribeca neighborhood. Seizing on Tribeca’s prominent cast iron craftsmanship, ODA used custom-made brick shapes from Sioux City Brick in a basket weave pattern as an expression of the neighborhood’s past. The curved details of the special brick shapes not only call to mind the cast iron features of nearby structures, but also lend a scale to the new, larger structure that is a better fit among its pre-war neighbors. According to ODA, “An ancient material that lends itself to timeless design, the brick used here resembles the depth and decorative character created by cast iron facades and their articulated columns.”

ODA chose Sioux City Brick’s Ebonite brick for the project, provided through Consolidated Brick. The 23 custom brick shapes used at 371 Broadway also required special masonry anchors which were provided by Halfen Engineering.

371 Broadway (also know as 5 Franklin Place) was a 2018 Brick in Architecture Awards winner. Since 1989 the Brick in Architecture Awards have been the premiere awards program for clay brick construction. Don’t miss your opportunity to be recognized for your excellent work with clay brick! 2019 entries are due October 31!